We believe in changing clients’ perspectives.
We achieve this by connecting clients to new people, ideas and experiences. Just like how immersing yourself in the culture is the best way to experience a foreign country, our process is the best way to truly get to know your target audience. Whether a business wants to break a dry spell of flat product or service releases, or to expand upon an already-creative roster, we work hand-in-hand with in-house teams to force-change perspectives and inspire innovation.
To be clear, there is a difference between creating innovative products and services, and inspiring a culture of innovation. If you want to change your operations before your offerings, we can provide a swift kick-in-the-pants presentation or workshop that forces your team to look at life and business through a different lens.
If you’re more of a do-it-yourselfer, we can appreciate that. We often set up clients with the building blocks of a solid ideation process to implement in-house. We’ll teach you our immersive ways (which involves a mix of ethnographic and in-depth interviewing techniques), develop insights, problem statements and unmet needs for you to utilize in your own innovation efforts.