Think of us as innovators for hire. Our team is assembled to change clients' perspectives, which results in award-winning and profitable products and services.
Our proven discovery and ideation processes give life to new (and profitable) products and services. Check out a few of our favorite projects:
Companies frequently hire Collidea to innovate existing product lines, but what happens when the greater need/opportunity lies outside of the current paradigm? In the shrinking paintball industry, we helped our client change the game and find new revenues.Read More
Innovation isn't easy to begin with, let-alone in a low interest category like garden hoses. When consumer research footage proved too mundane to inspire, we created a hands-on experience to ignite a powerful ideation.Read More
Just talking with consumers can provide a lot of valuable information, but consumers don't always know what they want. When it came to showers, the most important insight we delivered to our client was the unspoken one.Read More
We have been asked to research a variety of difficult subjects, but none more taboo than the toilet. By observing consumers' most private moments, we helped our client develop a flurry of game-changing innovations.Read More